701 Seventh Ave.

Development of a 40-story, 350,000 square foot mixed-use project comprised of a 452-key Marriott EDITION hotel, 76,000 square feet of retail, and an 18,000 square foot outdoor sign in the heart of Times Square.
Witkoff purchased the building marketed solely as retail and has creatively redefined its potential and value by partnering with Marriott to develop this Ian Schrager-designed Marriott EDITION hotel.